January 2012
6 posts
born in new york
clayman:
“That’s the problem with being born in New York… You’ve got no New York to run away to.”
- from Rules of Civility by Amor Towles
Or you could just stay in New York.
“After a few small experiments, I discovered that a pin that linked to one of our...”
– What Affiliates and Merchants Should Know About Pinterest Links
A breath of fresh air: a hot, social networking start-up thinking about revenue relatively early on.
“Taking vacation at Red Frog is encouraged (and even celebrated). And it’s not...”
–
The problem with this article (NB. not the article from the above quote) is that it fails to account for the different way salespeople are measured and treated within an organization. Salespeople are usually given a much shorter leash than other types of employees. The pressure on salespeople to...
December 2011
13 posts
1 tag
“The fact that there was any debate over whether to call in experts on such a...”
– Joshua Kopstein, Dear Congress, It’s No Longer OK To Not Know How The Internet Works (via drinkyourjuice) This friends, is the most important article you’ll read today. (via shortformblog)
“In a very short time, Pontiflex AppLeads provided an incredible source of income...”
– - Brad Degelau, creator of Where’s My Droid, from a case study we did earlier this year.
This is what I enjoy most about my job. Being able to help people who have created apps in their spare time turn that into a real business is awesome.
“The answer may lie in seemingly trivial places. Even one or two extra clicks can...”
– Really great piece by Jonathan Zittrain on the App Store/Marketplace hegemony. Still chewing through this, but I broadly agree with his hand-wringing. Will platforms built on HTML5 be the savior? I doubt it based on the above quote.
November 2011
19 posts
Dominate Digital Media Sales in NYC
I’ve spent some time thinking about curriculum and put up my Slideshare stub:
According to AdAge, “top digital salespeople with just three years’ experience commanding compensation packages as high as $250,000.” While there’s a tremendous amount of opportunity for those with ad sales experience, the field is incredibly dynamic, complicated and competitive.
There...
Big Part Of BD Is Corresponding
alexsrandomtechthoughts:
One of the most important parts of business development is having impeccable correspondence.
I think that being on top of your schedule and correspondence is what takes a good BD guy/girl to the next level.
Making sure you keep partners updated, following up with new people you meet, and being on top of your schedule is key.
Researching, analysis, networking,...
1 tag
Last night at the NYAC
Chris Mullin and his 16-year old son are playing 2 on 2 versus two very solid players. Mullin has been staying mostly outside and taking jumpers, but on this possession he decides to post up and back his defender down. He turns and his 10-foot jumper goes in and out. The following exchange ensues:
Opponent: That was too easy man, I love it.
Mullin (smiling): You better love it, I'm 50 motherfucker.
BRYCE DOT VC: You Can Quit But You Can't Give Up →
brycedotvc:
A few months back a founder came to me with a question that had been weighing heavy on his mind- should he quit?
Months prior to stepping into my office he had kicked off a new startup. One he was intensely passionate about. He’d quit his job and taken on a part time gig so he could funnel his…
This is great stuff.
“But it’s a big investment and has mostly ended in failure: “Microsites were...”
– Chas Edwards quoting Noah Brier on why online display advertising sucks. I saw this happen first hand. Being a slave to CTR and driving traffic to poorly conceived landing pages is a recipe for mediocrity. The best programs I worked on were tightly integrated and thematically consistent, with an...
“Most of the highest-grossing applications are now free-to-play and monetize...”
– Inside Mobile Apps breaks down the Piper Jaffray report on mobile application revenue by platform that suggested Android represented only 7% of iOS app revenue. As always, IMA is on the money in their analysis but the one important thing to note is the category of apps that monetize through in-app...
Considering teaching a skillshare class on digital advertising. Never done anything like this before. Thoughts? Advice?
“There’s a generation of young digital sellers who just don’t...”
– From Evan Gotlib in that fantastic AdAge article about how wealthy 20-something digital ad sales pros are.
I’m a digital ad sales pro (did it for 5 years, now doing BD @ Pontiflex, a mobile ad tech company) and I completely agree with this assessment. Sales skills are learned through a...
“Online advertising is much more manual than anyone outside the industry thinks. ...”
– From the mysterious and always astute ECPM Blog regarding the recent NY Times trend piece about the talent gap in ad tech. I think this is something that goes under-reported in the start-up space: engineers are critical to all technology companies, but talent in areas such as account management, ad...
October 2011
10 posts
2 tags
5 tags
Apple's "Fall From Grace" →
parislemon:
If you judge Apple’s products by the reaction of analysts and the press, you’re an idiot. Pure and simple. Apple doesn’t make products for analysts and the press. They make products for everyone.
1 tag
September 2011
9 posts
4 tags
