Apple is planning to charge advertisers a penny each time a consumer sees a...– Mac Rumors: Apple Mac Rumors and News You Care About Brass. balls. geisen: So it seems like this pricing model hybridizes other models currently out there. I’d love to see more details on this if anyone has them… (via caterpillarcowboy:superamit)
Continuing a wave of enthusiasm for companies involved in the Internet and...– Blodget quotes a NYT article from 2000 about the spin-off of Palm from 3Com.
Sorry, Adobe, you screwed yourself →
“In 1996 when Apple was seemingly on the ropes, Adobe made a crucial business decision and one that is coming back to bite them in the ass. They declared that their primary development platform would be Windows.” Yup…
We know from painful experience that letting a third party layer of software...– From “Thoughts on Flash” This is the most salient reason that Apple doesn’t utilize Flash. Where are the holes in this argument?
Clarification: what I posted in the comments, on... →
jhnbrssndn: OK, just to be clear, and as I have just stated elsewhere: I have no problem with the California authorities launching an investigation, or Apple mounting a civil prosecution. I have no view on it either way, that is a matter for them. I do, in fact, have qualms about Gawker’s conduct, and for that matter about any blogger or news organisation using money to gain access to anything...
Buying audiences simply based on efficiency through ad networks results in no...– Want Your Online Ad to Perform? Try Buying Some Good Content - AdAge
Buyers like Demand and Associated can produce custom, highly targeted content...– Rise of the Generators This is scary, to some extent. It’s very hard to replicate certain types of content and behavior cheaply. I’m not sure Demand and Associated will ever do a good job of it based on their current model. (via gross)
Could the day soon arrive when a marketer will consider NBC Universal, Meredith...– What Is Conde Nast Doing Making Kenneth Cole’s YouTube Ads? - Advertising Age - Agency News Yes. (via evangotlib:mikehudack)
Commentary on 2009 IAB-PwC Internet Advertising Revenue Report Here at CBSi we think a lot about the “holy grail” that is attribution (see slide 8). We talk about it so frequently that we’re sick of the term “holy grail.” We’ve tried “ark of the covenant” and “shroud of turin” (which really doesn’t work at all) but they...
The negotiations moved rapidly because, Mr. Polone said, TBS agreed quickly to...– From the Media Decoder piece re: the TBS signing of Conan O’Brien. I guess when you accede to every request you’ll be able to get a deal done quickly. Seriously though, where do you set the line at total contract value that TBS came to Conan with?
The next thing I thought was ‘that Toy Story 3 ad looked like it was the normal...– iPhone 4.0 & iAds advertising (via rafer)
Internet advertising is as effective as TV at driving sales, if you believe the...– From the MIT Ad Lab blog
iPad channel check: only 64gb iPads available in the Soho store.
When ecosystems change and inflexible institutions collapse, their members...– Just read Clay Shirky’s post The Collapse of Complex Business Models. Spot on.
Last May, in the entire month, about 554,000 yellow taxis picked up passengers...– Need a Cab? New Analysis Shows Where to Find One This is a fascinating article.
Come on, is it really that big of a deal to spend $5 to support your beloved blogging platform?
tedr: Oh, Tumblr.... →
I just noticed for $5 bucks tumblr will promote your blog icon along with 24 others in a 200px box. This is on top of last week’s new revenue scheme of selling pretty blog templates for $9/mo. Oh, tumblr… Look tumblr I love ya, and I 110% feel the pressure you’re under to generate revenue and… Fine, but I kinda want to give Tumblr the benefit of the doubt. I’m sure that they...