A Creative Brief

I haven’t written about my new gig yet because I’ve been busy with the new gig. Here’s one of the (many) things I’m currently working through. If you think you can help, give me a shout:

I’ve got a fun task that I need help with. Quick disclaimer: I’ve never written a creative brief so don’t hold me accountable for a general lack of adhering to conventions or using the right terminology. I hope that’s not a problem. If it’s a problem, I guess we shouldn’t work together? 

So here’s the deal: I want to partner with someone to form an early-stage start-up’s brand identity from a design standpoint. This entails helping us come up with:

  • a kickass logo
  • a refreshed website to reflect this new design sensibility (ideally working within bootstrap if that’s cool with you)
  • initial frameworks for marketing collateral: keynote deck, one-pager template, that sort of fun stuff
  • probably some other things that will occur to both of us when we talk.

This project is for a company called tapCommerce (told you we needed a little help). People are increasingly turning to their phones and tablets to buy things. We help companies selling things to reach people buying things on their mobile devices efficiently and then keep them coming back for more. We’re based in SoHo, NYC.

If this sounds like something you think you can help me out with, I’d love to hear from you. Shoot me an @ reply on Twitter with a link to your work and I’ll give you a shout.

Looking forward to working with you!

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